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  1. For retailers, one of the most important aspects of their business is the level of customer service they offer to shoppers — and the busy season is no exception. In fact, many retailers often bring on additional team members during the busy holiday season to ensure that their customers receive the level of service they deserve. Self-service checkout kiosks, designed to allow customers to quickly scan, pay for, and bag their items can be used to complement these efforts. They can also enable some employees to take on more customer service-centric roles, further increasing the number of employees available to help throughout a store and improving the level of customer service shoppers receive.
    http://retailcustomerexperience.com/blogs/how-interactive-retail-kiosks-enhance-the-holiday-shopping-experience/
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  2. For expanding a salon business or making a salon business successful, knowing the customer experience is essential as investing in the salon can lure customers but could not assure spike in success rates. By modifying the salon interior and using the latest technology, the customers easily get tempted and choose one salon over others. Apart from creating a positive impression, latest technology and expensive interior embellishment don’t significantly improve customer experience.
    http://entrepreneur.com/article/333403/
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  3. McFarland also recommends filtering data through different platforms to hone in on your target market and really cater your messaging to that audience. “For example, let's say you're a real estate investor, you want to buy a property below market value, a distressed property, right? So, are you still just sending direct mail templates? Or is there a way that we can identify and segment a particular market that is going to be motivated?
    http://entrepreneur.com/video/343046/
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  4. For the first time, Sigma can now capture and analyse customer feedback in real-time through the Qualtrics platform, which can be extracted into actionable insights.

    "We can measure back whether it worked or didn't work, and what was the impact on the experience, what is the impact on the volume, the order frequency … it allows you to smash so much information into an easy-to-read dashboard … to either make decisions on what you do next, or explain or defend up and down the management line on why you're doing something and not something else," he said
    http://zdnet.com/article/sigma-healthcare-sends-its-wholesale-ordering-platform-to-the-cloud/
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  5. Why is Project Management (PM) often still time consuming and inefficient? Are you still repeatedly updating spreadsheets, drowning in post-its and participate in weekly update meetings? That’s really a waste of time and effort. You can have a complete overview of your project in a glance, with a little help from the right software tool. These days there’s more than enough project management software, helping you stay on top of each project.
    https://mopinion.com/top-20-best-project-management-software-an-overview/
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  6. Travelers who book vacations at de Jong Intra Vakanties do so by either going to their physical travel agencies or by visiting the website. Booking a vacation online is not always an easy decision. The customer journey is complex and customers often use multiple devices and a lot of time to think things over before a trip is actually booked. De Jong Intra Vakanties wants to gain a better insight in the customer experience through feedback so that the customer journey can be optimised.
    https://mopinion.com/how-customer-feedback-supports-de-jong-intra-vakanties-online-vision/
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  7. It’s time for a new monthly Employee in the Spotlight! Last month we interviewed our Mobile Developer Kees van Welsenis. This time we introduce the lady behind the many blogs and articles of Mopinion. We’d like to shine a light on Erin Gilliam, our always smiling American colleague.
    https://mopinion.com/employee-in-the-spotlight-erin-gilliam/
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  8. Creating a structure for your app, however, can take a lot of time and energy, unless of course, you have the right tool in place. That is why many mobile developers start out with a mobile app wireframing or mockup tool. Mobile app wireframes can not only help save valuable time (and money!) but also help developers focus on the user experience.
    https://mopinion.com/mobile-app-wireframing-mockup-tools/
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  9. We’re just a month and a half out from launching Mopinion Raspberry, and it’s time for another sneak peek into the new user interface. In this five-part series, we will ‘unmask’ various new components of the software one by one; components that are guaranteed to give you a smooth and lucid user experience.
    http://mopinion.com/unmasking-mopinion-raspberry-feedback-form-builder/
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  10. Winter is coming, which means it’s time cozy up by the fire, grab some hot cocoa and get lost in that book you’ve been meaning to dive into. For UX Designers, this is a good opportunity to catch up on some design-specific reading. There are plenty of resources out there that will give you a deeper understanding of the principles behind UX design as well as some practical tips and tricks you can apply to your website or mobile app. From beginners to senior UX designers, we’ve got UX books out there for all levels of experience.
    http://mopinion.com/best-user-experience-ux-books-this-winter/
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Mopinion: The Leading Customer Feedback Tool

Mopinion is a proud sponsor of Customer Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Feedback Tools in order to collect feedback from the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.