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  1. Every business wants to create and maintain a loyal customer base. Tackling this challenge is done best by going directly to your customers and measuring their allegiance. Try one (or all) of these survey templates and keep up loyalty levels.
    https://marketplace.mopinion.com/products-category/loyalty/
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  2. Unless you’ve been living under a rock, you’ve probably noticed that the term ‘artificial intelligence’ is being thrown around just about everywhere. It has become a major corporate buzzword and hype, especially among digital marketers. Meanwhile half of us still don’t really know what it means or better yet, what it can do for our business. That’s why we’re here to tell you specifically what AI can do for you and how it can make your customer feedback more actionable.
    https://mopinion.com/customer-feedback-artificial-intelligence-ai/
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  3. TechTarget defines personalisation as a “means of meeting the customer’s needs more effectively and efficiently, making interactions faster and easier, and consequently, increasing customer satisfaction and the likelihood of repeat visits”. Being able to provide a personalised experience, however, still proves to be a real challenge for many digital marketers. The good news is, there is room for these marketers to grow. Delivering a personalised experience requires a healthy combination of the right data and right technology. So how does digital feedback play into this?
    https://mopinion.com/white-paper-a-digital-feedback-fueled-approach-to-personalisation/
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  4. Mopinion is proud to announce the launch of its very own survey marketplace! It’s the perfect way to learn more about the ingredients needed to create and employ powerful online surveys. Choose from one of our eight survey template categories and access nearly thirty live template examples, a list of benefits for each survey, and advice on which questions to use.
    https://marketplace.mopinion.com/survey-templates/
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  5. Etihad Airways has launched a new hand baggage only Deal Fare across selected destinations, allowing travellers to purchase lower fares in economy class if no checked baggage is required.
    http://www.breakingtravelnews.com/news/article/etihad-airways-launches-low-cost-baggage-free-option/
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  6. The wave of innovation has taken the insurance industry by storm, forever changing organizations, processes and people alike. Risk management telematics are calculating accurate policies for underwriters, big data is helping employees analyze customer feedback to improve services, and drones are speeding up the claims process. These changes and more have left a very different industry and workplace in its wake – one that will undoubtedly look vastly different from now on.
    https://www.insurancejournal.com/magazines/mag-ideaexchange/2018/09/03/499530.htm/
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  7. In business, you set goals and encourage your team relentlessly to accomplish those goals. Turning a vision into reality takes discipline, passion and a motivated team. As a leader, you have an innate understanding of what customers want. You often make decisions based on your gut, which has served you well over the years and helped your ascent.
    https://www.forbes.com/sites/forbesagencycouncil/2018/08/24/do-you-truly-know-what-your-customers-want-heres-why-you-should/#56f759066a34/
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  8. It's time for a reality check. Chatbots are killing customer service.

    Obliterating it, maybe.

    If you're a customer, you probably already know that. The computer programs that conduct clumsy conversations with you when you have a customer question are maddening. But if you work for a company, maybe you won't believe chatbots are killing customer service until you see the evidence.
    https://www.forbes.com/sites/christopherelliott/2018/08/27/chatbots-are-killing-customer-service-heres-why/#52904cd013c5/
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  9. Analyzing your website can give you many insights into what your customers like or don’t like. But sometimes it’s not enough. Wouldn’t it be better if you could just ask them and get straight answers from them?

    Yes, we’re talking about customer feedback.

    Why Customer Feedback Is Important?

    Anyone who owns or runs an eCommerce site, whether large or small, knows the importance of customer feedback. Equally well-known is the difficulty involved in generating quality customer feedback.
    https://www.optimonk.com/blog/15-ways-e-commerce-websites-get-customer-feedback/#.W3_CsC2iHq1/
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  10. Collecting and acting upon customer feedback is a must for any business looking to provide users with the products they need.

    Customer feedback guides and informs your decision making and influences your product roadmap. It’s also essential for measuring customer satisfaction among your current customers.
    https://www.helpscout.net/blog/customer-feedback/
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Mopinion: The Leading Customer Feedback Tool

Mopinion is a proud sponsor of Customer Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Feedback Tools in order to collect feedback from the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.