eringilliam: customer-feedback*

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  1. As an ecommerce business owner, I get it: the internet is a loud place. There’s information on how to maintain customer loyalty, conflicting SEO practices, and a need to stay abreast of change in your industry. As technology advances and brings us new ecommerce features, such as advanced inventory management and custom APIs, we’re still overwhelmed with a wealth of information, sifting through it all and trying to figure out how to get ahead.

    The ecommerce landscape isn’t slowing down. So, here are five tips to help you grow your online business in the new year.
    https://www.entrepreneur.com/article/307358/
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  2. In customer service, if you hear the word “optimal,” it’s most likely modifying “Support Experience.” As in, how can we deliver the optimal support experience? It’s an ambitious goal but a worthwhile one. To get there, focus not only on making (and keeping) your customers happy, but your agents as well.

    In other words, support is the result of a successful connection between the customer and the agent. You simply can’t offer optimal, or even decent, support without that.
    So, if you want optimal support, you need to focus on your agents and what they need. The best place to start is with a little knowledge and understanding.
    https://www.business2community.com/brandviews/zendesk/feedback-gift-take-optimize-02003968/
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  3. Online customer reviews can make or break your business. Entrepreneurs find it a priority to learn to react to people’s feedback, both positive and negative.

    The owner of EssayPro (an essay writing service that provides students with academic papers of all kinds) says, “Reviews can considerably affect the business’s reputation. At the same time, it can be truly eye-opening.” He finds it important to read the reviews, respond to the customers, and tells that the below techniques of dealing with the issue “have proven effective”.
    https://customerthink.com/7-effective-ways-to-respond-to-customers-feedback/
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  4. In 2017, I discussed the importance of a solid financial business case for investment in customer experience (CX). As we start a new year and reflect on the performance of the economy over the last 12 months – and look at the uncertainty ahead – this has never been truer. One of the best ways to understand their full business impact is to look at examples of success.

    Virgin Money is a case in point.
    https://www.mycustomer.com/experience/voice-of-the-customer/how-virgin-moneys-customer-feedback-strategy-helped-it-top-the/
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  5. Most companies say that they listen to their customers, and it’s true to some extent. But the larger truth is that customer feedback is often ignored because companies do not know how to get it, let alone how to make product decisions based on it. Super stoked to share this article with you folks that explores the 'why's behind the significance of customer feedback, frameworks, case studies on how it worked for Quuu , Zest.is, Zola and Shopseen along with some expert opinions from the best in the business including: Talia Wolf, Nichole Elizabeth DeMeré, Ashley Greene Matthew Spurr, Val Geisler, Sue Duris and David Hoos.
    https://growthhackers.com/articles/why-customer-feedback-is-your-secret-weapon-to-scale-your-product/
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  6. Once the feedback is collected, here are a few ways to use this information to improve your business and measure customer satisfaction...
    https://www.fleetmatics.com/resources/article/4-ways-to-use-customer-feedback-to-improve-your-business/
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  7. In today’s time of inbound marketing, having an in-depth knowledge of the customers works the best. It is important to have customer feedback - with what the customers are happy with and what they want you to improve.

    Analyzing the behavior of target audience is very important in this competitive era. Analytics shows all the demographics of the visitors like from which country they are from, peak time of the visitors, how much time they are spending, which page most visitors are landing on and everything else.

    So, it is very important to analyze the behavior of the audience. Once the behavior of the audience is known, the next step is to interact with the customers.
    https://landerapp.com/blog/customer-feedback/
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  8. I regularly do customer feedback surveys for competitive analysis purposes (full disclosure: ServiceDock is a CEM platform for multi-location businesses). For the most part, I am a genuine customer of the business when I do them and try to think as such, while also making notes on the survey solution. Some of these surveys can be extremely tedious and drawn out, but the most frustrating experience I frequently encounter is when I’m told that there is no chance of a follow-up on my feedback.
    https://customerthink.com/closing-the-feedback-loop-should-be-a-goal-of-great-cem/
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  9. A customer satisfaction survey is a metric that helps companies and/or employees gauge the satisfaction level of their customers. In short, it is a questionnaire that is sent out to customers asking them about their experience. Depending on how the survey is designed, customers can convey their opinions by providing ratings, answering multiple choice questions, by filling out text boxes, or even by giving vocal feedback.
    https://www.comm100.com/blog/promote-customer-satisfaction-survey.html/
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  10. Gathering and implementing mobile customer feedback is the best way to truly understand how you can improve your mobile experience, but approaching your feedback strategy can be tougher than it seems.
    https://www.apptentive.com/blog/2017/06/06/6-tips-for-better-mobile-customer-feedback/
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Mopinion: The Leading Customer Feedback Tool

Mopinion is a proud sponsor of Customer Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Feedback Tools in order to collect feedback from the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.