With New Year’s sales happening all around us, it's critical to implement customer-retention strategies that will keep your buyers loyal beyond peak revenue periods. After all, why should Amazon be the only retailer or e-commerce brand to grab so much of the sales?
http://entrepreneur.com/article/344334/
For retailers with a yesterday mindset this holiday season every day is a potential “bleak Friday.” Reflecting larger cultural trends, the retail world is changing in ways that constantly challenge conventional assumptions about how to reach consumers.
Simply put, retailers no longer call the shots. “Demand once had to walk to supply,” says industry analyst Brian Kilcourse, a managing partner at RSR Research. “Now supply needs to move toward demand.”
http://forbes.com/sites/esri/2019/12/16/how-to-build-the-perfect-customer-experience-during-the-holidays/#49dae762170d/
With more than 23,000 employees and 130+ stores across France, Leroy Merlin is the leading DIY retail brand in France – in the market of home improvement and gardening. The brand is not limited to an in-store offer. Leroy Merlin France also has a strong digital ecosystem with a fast growing website.
https://mopinion.com/leroy-merlin-chooses-mopinion-to-shape-online-voc-programme/
BuildMyGift.com offers luxury, bespoke gift boxes. Working with a range of different suppliers from Ted Baker and Kate Spade to Hotel Chocolat and Cowshed, shoppers can make a gift box full of high-end products, that is completely unique to their friend, family member or loved one. We also offer specialist services for corporate gifting and a wedding gift concierge service, so no matter what the gifting need, BuildMyGift.com can help.
Ras Deol, co-founder of BuildMyGift.com, talks to BQ about her unique business idea and how to stay motivated during the early days of starting a business.
http://www.bqlive.co.uk/national/2018/08/02/news/start-up-stories-buildmygift-com-33228/?refresh_ce/
Speed has become nothing less than imperative in virtually all areas of ecommerce.
For a start, the speed of an ecommerce website - often referred to as its responsiveness - plays a vital role in its conversion rate.
According to some reports, the average shopper will only tolerate a load time of up to 2 seconds.
Then there's the speed of delivery to consider...
https://www.manchestereveningnews.co.uk/business/business-news/how-need-speed-key-survival-14954973/
incisive marketing and excellent customer service are crucial factors for success in the e-commerce space. The business of selling online is not rocket science, but a precision science. It involves evaluating, understanding and catering to customer preferences. This is the future of retail.
https://retail.economictimes.indiatimes.com/re-tales/how-online-sellers-can-improve-their-business/3156/
The ecommerce industry has experienced a tremendous amount of growth in the past decade. Having jumped from 3.5% of all retail sales in 2008 to nearly 11.9% in 2018, this growth – in combination with a (still) relatively low market share – represents a huge opportunity for more innovative ecommerce companies looking to overtake their traditional counterparts.
However, in order to latch on to the ‘growth train’, these same ecommerce companies (and therefore, ecommerce managers) are going to have to put their best foot forward. In other words, they’ll need to be sure that they are providing a first-rate online customer experience. And the best way to do this is to start listening to the voice of the customer. After all, your customers can be your best resource in terms of understanding what you’re doing wrong (or right!) on your website or mobile app. So allow me to introduce you to online feedback…
https://mopinion.com/online-feedback-ecommerce-managers/
The old adage, “the customer is always right” is no longer enough. The 2018 retail customer is always on, and that reality is forcing physical retail brands to raise the customer experience bar across the entire retail market.
https://www.retaildive.com/news/customer-obsessed-retail-experience-is-your-competitive-edge/523991/
By 2020, customers will manage an estimated 85% of brand interactions without speaking to a human. The prevalence and richness of digital touchpoints means that companies are accumulating a huge volume of measurable information about their customers.
This information is power, and leaders are using it to learn from their customers and provide outstanding experiences. This is digital transformation, and those retailers wanting to emulate the success of industry leaders need to implement a digital Customer Experience (CX) strategy to get there.
https://www.retailsector.co.uk/3944-how-retailers-can-embrace-the-power-of-digital/
Expresso Fashion and Claudia Sträter are two well-known Dutch fashion brands with stores in the Netherlands, Belgium and Germany. Alongside their more traditional, brick-and-mortar shops, these labels are also sold online. This omni-channel strategy makes it possible for these two webshops to not only serve as sales channels but also platforms for inspiration. Visitors can get their inspiration online and then choose to do their shopping in the webshop or in-store. In other words, their online services are critical to the success of both on- and offline channels.
Let’s take a look at how they’ve experienced the Mopinion software thus far…
https://mopinion.com/expresso-fashion-claudia-strater-customer-story/
