tjeerdtraats: ecommerce*

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  1. The holiday season is in full swing. And while most ecommerce businesses have been preparing for this for months already, we can’t help but notice that many of these same businesses are missing one important element in their strategies. Sure, they’ve optimised their mobile apps, set up various discounts and promotions to reel customers in, and updated their merchandising strategies…But what about the customers? How are they experiencing the holiday rush? Are there certain funnels in which they’re struggling?
    https://mopinion.com/tis-the-season-for-customer-feedback-heres-why/
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  2. TripAdvisor, Inc. announced the results of its 2018 "Hospitality Sector Report" in partnership with Ipsos MORI showcasing the top concerns and areas of focus for travel businesses, including hotels, restaurants, experiences, tours and attractions listed on TripAdvisor.
    https://www.finchannel.com/tourism-and-travel/74967-online-reputation-management-mobile-experience-and-driving-direct-bookings-critical-areas-of-focus-for-u-s-travel-businesses/
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  3. BuildMyGift.com offers luxury, bespoke gift boxes. Working with a range of different suppliers from Ted Baker and Kate Spade to Hotel Chocolat and Cowshed, shoppers can make a gift box full of high-end products, that is completely unique to their friend, family member or loved one. We also offer specialist services for corporate gifting and a wedding gift concierge service, so no matter what the gifting need, BuildMyGift.com can help.

    Ras Deol, co-founder of BuildMyGift.com, talks to BQ about her unique business idea and how to stay motivated during the early days of starting a business.
    http://www.bqlive.co.uk/national/2018/08/02/news/start-up-stories-buildmygift-com-33228/?refresh_ce/
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  4. Speed has become nothing less than imperative in virtually all areas of ecommerce.

    For a start, the speed of an ecommerce website - often referred to as its responsiveness - plays a vital role in its conversion rate.

    According to some reports, the average shopper will only tolerate a load time of up to 2 seconds.

    Then there's the speed of delivery to consider...
    https://www.manchestereveningnews.co.uk/business/business-news/how-need-speed-key-survival-14954973/
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  5. incisive marketing and excellent customer service are crucial factors for success in the e-commerce space. The business of selling online is not rocket science, but a precision science. It involves evaluating, understanding and catering to customer preferences. This is the future of retail.
    https://retail.economictimes.indiatimes.com/re-tales/how-online-sellers-can-improve-their-business/3156/
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  6. Every e-commerce business knows the relevance of customer feedback—and how hard it can be to obtain it. Not to mention, once you get it, how do you make it useful for overall business strategies?

    According to our own internal data, 50 percent of our Feedback clients send more than 1,900 review requests a month—in some cases to customers across multiple marketplaces. Want to know how to craft the perfect feedback messaging to fit all consumer types?
    https://www.business2community.com/brandviews/xsellco/4-customer-feedback-templates-that-actually-get-results-02086139/
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  7. It’s become something of a trend for U.S. consumers to share their thoughts about the customer service they have received -- good and bad --through social media. That said, the NICE/BCG 2016 Consumer Experience Report shows that many consumers are starting to have doubts about whether or not social media platforms alone are a way for brands to address their issues.
    https://www.entrepreneur.com/article/273116/
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  8. By 2020, customers will manage an estimated 85% of brand interactions without speaking to a human. The prevalence and richness of digital touchpoints means that companies are accumulating a huge volume of measurable information about their customers.

    This information is power, and leaders are using it to learn from their customers and provide outstanding experiences. This is digital transformation, and those retailers wanting to emulate the success of industry leaders need to implement a digital Customer Experience (CX) strategy to get there.
    https://www.retailsector.co.uk/3944-how-retailers-can-embrace-the-power-of-digital/
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  9. We are delighted to share that the world’s largest sporting goods retailer, Decathlon, is now using Mopinion’s feedback analytics software. Decathlon hit the ground running with their new online feedback programme in the summer of 2017 with feedback forms on their French and Chinese websites. Pleased with the performance and customer insights obtained via Mopinion’s software, Decathlon is now in the process of rolling out Mopinion software on webshops in twenty-one additional countries!
    https://mopinion.com/decathlon-rolls-out-mopinion-feedback-software-in-23-countries/
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Mopinion: The Leading Customer Feedback Tool

Mopinion is a proud sponsor of Customer Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Feedback Tools in order to collect feedback from the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.