How the need for speed is key for the survival of online retailers

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  1. Speed has become nothing less than imperative in virtually all areas of ecommerce. For a start, the speed of an ecommerce website - often referred to as its responsiveness - plays a vital role in its conversion rate. According to some reports, the average shopper will only tolerate a load time of up to 2 seconds. Then there's the speed of delivery to consider...
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