Tags: ecommerce*

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  1. Speed has become nothing less than imperative in virtually all areas of ecommerce.

    For a start, the speed of an ecommerce website - often referred to as its responsiveness - plays a vital role in its conversion rate.

    According to some reports, the average shopper will only tolerate a load time of up to 2 seconds.

    Then there's the speed of delivery to consider...
    https://www.manchestereveningnews.co.uk/business/business-news/how-need-speed-key-survival-14954973/
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  2. By 2020, customers will manage an estimated 85% of brand interactions without speaking to a human. The prevalence and richness of digital touchpoints means that companies are accumulating a huge volume of measurable information about their customers.

    This information is power, and leaders are using it to learn from their customers and provide outstanding experiences. This is digital transformation, and those retailers wanting to emulate the success of industry leaders need to implement a digital Customer Experience (CX) strategy to get there.
    https://www.retailsector.co.uk/3944-how-retailers-can-embrace-the-power-of-digital/
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  3. incisive marketing and excellent customer service are crucial factors for success in the e-commerce space. The business of selling online is not rocket science, but a precision science. It involves evaluating, understanding and catering to customer preferences. This is the future of retail.
    https://retail.economictimes.indiatimes.com/re-tales/how-online-sellers-can-improve-their-business/3156/
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  4. The headstone to a sustainable customer-retailer relationship, increased online conversions and improved customer loyalty, online customer feedback can be a real competitive advantage for companies in the ecommerce industry.
    https://mopinion.com/four-tips-for-ecommerce-companies-who-want-to-start-collecting-digital-feedback/
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  5. We are delighted to share that the world’s largest sporting goods retailer, Decathlon, is now using Mopinion’s feedback analytics software. Decathlon hit the ground running with their new online feedback programme in the summer of 2017 with feedback forms on their French and Chinese websites. Pleased with the performance and customer insights obtained via Mopinion’s software, Decathlon is now in the process of rolling out Mopinion software on webshops in twenty-one additional countries!
    https://mopinion.com/decathlon-rolls-out-mopinion-feedback-software-in-23-countries/
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  6. Customer experience offered by e-commerce companies has come a long way in the past 17 years. Here is a look at what are the latest technologies companies to keep customers coming back to their site.
    http://www.computerworld.in/slideshow/customer-experience-king-ecommerce/
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  7. There's thousands of blog posts, podcasts, and videos giving advice on how to grow an eCommerce business. It can be overwhelming (to say the least) and leave you feeling even more unsure about what you should focus on.

    In order to break through the information overload and become clear on the specific things that you can improve in your business, you only need to listen to one person: your customer! Doing so pays you back in multiple ways: you’ll improve the overall shopping experience, get marketing and product ideas that you never would have thought of, and increase customer loyalty.
    https://blog.boldcommerce.com/6-highly-effective-ways-to-get-customer-feedback/
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  8. If you own or manage an e-commerce business, then you’re aware that a solid customer experience (CX) strategy is vital to success. But before you consider tackling CX, it’s important to understand what it is and what it can do for your business.
    http://business2community.com/ecommerce/5-ways-to-enhance-customer-experience-in-e-commerce-02264218/
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  9. You are an online marketer or eCommerce manager of a successful webshop and you’ve got all the necessary tools up and running. You’ve got your ads and retargeting efforts that provide you with leads. Then there’s A/B testing which provides insight into what is and isn’t converting your visitors. Meanwhile your web analytics and heatmaps are showing you what’s happening on your site. This is often the basic toolkit for webshops, which is logical, because it is important to know what your visitors are doing on your website. Unfortunately these tools don’t provide a complete understanding of the customer…
    https://mopinion.com/5-ways-online-customer-feedback-can-optimise-your-webshop-2/
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  10. With New Year’s sales happening all around us, it's critical to implement customer-retention strategies that will keep your buyers loyal beyond peak revenue periods. After all, why should Amazon be the only retailer or e-commerce brand to grab so much of the sales?
    http://entrepreneur.com/article/344334/
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Mopinion: The Leading Customer Feedback Tool

Mopinion is a proud sponsor of Customer Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Feedback Tools in order to collect feedback from the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.