Tags: technology*

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  1. Unhappy customers in a mobile world are a tough combination for business. Dissatisfied patrons seem almost determined to post a negative review and even worse, review sites permit customers to upload pictures too. So, if your coffee house has an overflowing trash can or the floor needs sweeping, a customer can snap a photo and upload it to a review site for all to see. Negative reviews have become the digital version of calling someone out, and they can wreak havoc on your business.
    https://www.business2community.com/customer-experience/business-gets-negative-review-01873163/
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  2. Like always, Mopinion is committed to providing the best possible feedback analytics solution out there. This means our team must work continuously to improve and make meaningful changes to our platform, which is made possible thanks to feedback provided by our customers. Having said that, we are really excited to announce the launch of several new features and updates, important security updates and other visual enhancements!

    Here is an overview of the latest and greatest…
    https://mopinion.com/april-product-updates-web-notification-mobile-sdk/
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  3. In recent years, after the first quarter, I try my hardest to publish the top trends of the current year. One of those trends I’d like to focus on here and now is how having a strong CX (Customer Experience) philosophy is vital, critical to achieving growth. For both Brick and Mortar and Online.

    The following are trends that should be of interest to businesses who aim to listen to the Voice of the Customer (VOC); the goal being to implement the technology needed to respond to that voice, boosting the customer experience, and the bottom line.

    If you’ve only been talking about CX, Here are 6 2018 Trends that will inspire you to take action:
    https://www.business2community.com/consumer-marketing/take-businesss-cx-next-level-2018-6-trends-02041477/
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  4. Every business hopes to better its profits. The best way to do so is to serve the customer as fully as possible, especially if you can get each consumer to lead the way. By seeking customer feedback, many businesses gain a clearer picture of ways they can improve. Collecting such feedback can present a challenge, however. Many businesses seek customer feedback and get no substantive results. Walking around the store with a clipboard is no longer an effective way to collect accurate, helpful data.

    Instead, you should unleash the power of the Internet and new technology to collect customer insights effectively.
    https://www.searchenginejournal.com/4-innovative-methods-collecting-customer-feedback/119417/
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  5. In an era when disruptors like Uber, Netflix, and Amazon are reimagining markets and eroding the boundaries between markets, incumbents know they need to change. The problem most are confronting is how to begin, where, and how much?

    One answer to this question is digitization. Our competitors are able to deliver greater levels of efficiency and effectiveness through digital technologies. So, in order to compete, we also need to be digitally adept.

    But is technology the cause for disruption, or is it a mere catalyst? I will support the latter claim, that technology does not cause the incredible success of disruptors but only enables success. Keeping your customers happy is the more direct source of value.
    http://customerthink.com/which-is-more-integral-to-success-digitization-or-customer-experience/
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  6. Technology has produced huge breakthroughs in design. A product can be ideated, prototyped and finalized with little more than a keyboard and code. But the ingenuity of modern design often leads to product teams neglecting the basics.

    While the best tech entrepreneurs anticipate trends before they occur and deliver cutting-edge products, it’s impossible to be so prescient without hearing from real users. That’s why, to stay competitive, more and more tech companies are adopting a customer-centric model of design.
    https://techcrunch.com/2017/01/20/in-a-tech-saturated-world-customer-feedback-is-everything/
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  7. In “Why today’s IT organization doesn’t work anymore,” I wrote about why traditional IT organizations don’t meet today’s need. At the core of my argument was that with customers and 24/7 digital feedback loops at the heart of modern digital business models, classic, siloed IT organizations are ripe for disruption and transformation. Given the need for a modern, forward-facing digital model powered by user experience, insights, and analytics, how is it possible to overcome entrenched legacy structures and cultures to drive technology-enabled value creation today and tomorrow?
    https://www.cio.com/article/3257705/digital-transformation/shifting-the-focus-from-it-to-your-customer-feedback-loop.html/
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  8. As an ecommerce business owner, I get it: the internet is a loud place. There’s information on how to maintain customer loyalty, conflicting SEO practices, and a need to stay abreast of change in your industry. As technology advances and brings us new ecommerce features, such as advanced inventory management and custom APIs, we’re still overwhelmed with a wealth of information, sifting through it all and trying to figure out how to get ahead.

    The ecommerce landscape isn’t slowing down. So, here are five tips to help you grow your online business in the new year.
    https://www.entrepreneur.com/article/307358/
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  9. Customer experience offered by e-commerce companies has come a long way in the past 17 years. Here is a look at what are the latest technologies companies to keep customers coming back to their site.
    http://www.computerworld.in/slideshow/customer-experience-king-ecommerce/
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Mopinion: The Leading Customer Feedback Tool

Mopinion is a proud sponsor of Customer Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Feedback Tools in order to collect feedback from the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.