tjeerdtraats: technology*

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  1. If you come home from work every day asking yourself why the enterprise applications you use are non-intuitive at best, and completely unusable at worst, you’re not alone.

    Many studies over the last decade have shed light on enterprise software usability issues. A 2017 report by Unit4 shows that the vast majority of enterprise software users (76%) feel “meh” about the applications they have to use at work. According to a 2016 study from Forrester and Sapho, 75% of employees surveyed had a “hard time accessing information in their enterprise systems and applications.” The list goes on...
    http://customerthink.com/4-questions-to-help-enterprise-software-companies-create-a-customer-centric-product-development-culture/
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  2. Mopinion is dedicated to providing its customers with the best possible feedback analytics software on the market. In order to maintain this status, our team strives to make constant and valuable improvements to our platform. We do this using the feedback provided directly by our customers. That being said, we’re happy to announce the release of the seven exciting new updates, including new machine learning technology, new feedback form metrics, and much more.
    https://mopinion.com/november-product-update/
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  3. In an instant, mobile users read customer reviews, research products, and compare prices; the mobile customer experience is key for today’s informed customer base.
    https://www.business2community.com/customer-experience/mobile-marketing-revolutionized-mobile-customer-experience-0733769/
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  4. Marketing gets more challenging by the minute; this is mainly due to the hyper-competitive nature of nearly every industry. Consumers also add significant hurdles as they are becoming increasingly resistant and unaffected by promotional techniques.

    This means that for an enterprise to survive, innovation is a necessity. The innovation process requires full management and control of creative ideas, procedures, and products that help build sustainable and profitable pipelines and funnels.
    https://www.businessdayonline.com/news/article/new-innovative-marketing-trends-watch-2018/
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  5. According to the Forrester report: Predictions 2018, A Year of Reckoning, customers’ expectations will outpace the ability of companies to evolve or invest in experiences this year
    https://www.technative.io/five-ways-technology-will-improve-customer-experience-in-2018/
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  6. Many people have a misconception about accessibility: that it’s an “optional extra”—as if people with disabilities were not in the same crowd as the average user or learner.
    https://www.washington.edu/doit/importance-user-feedback/
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  7. Unhappy customers in a mobile world are a tough combination for business. Dissatisfied patrons seem almost determined to post a negative review and even worse, review sites permit customers to upload pictures too. So, if your coffee house has an overflowing trash can or the floor needs sweeping, a customer can snap a photo and upload it to a review site for all to see. Negative reviews have become the digital version of calling someone out, and they can wreak havoc on your business.
    https://www.business2community.com/customer-experience/business-gets-negative-review-01873163/
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  8. Like always, Mopinion is committed to providing the best possible feedback analytics solution out there. This means our team must work continuously to improve and make meaningful changes to our platform, which is made possible thanks to feedback provided by our customers. Having said that, we are really excited to announce the launch of several new features and updates, important security updates and other visual enhancements!

    Here is an overview of the latest and greatest…
    https://mopinion.com/april-product-updates-web-notification-mobile-sdk/
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Mopinion: The Leading Customer Feedback Tool

Mopinion is a proud sponsor of Customer Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Feedback Tools in order to collect feedback from the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.