I’ve had the joy of working with a number of companies who have kick-started their new online customer feedback journeys. A favorite pastime here at Mopinion is to look at some of the more outlandish feedback comments that users of our platform receive. It was in one of these recent sessions that the thought popped into my head of ‘what must our clients think when they see this?’
https://www.digitaldoughnut.com/articles/2017/may/the-three-categories-of-online-customer-feedback/
Applying the right methodology for collecting and analyzing user feedback will help you improve your products and services, streamline operations, and boost customer satisfaction.
https://www.techrepublic.com/blog/10-things/10-ways-to-gain-valuable-insights-from-customer-feedback/
The premise behind customer feedback is that it helps you adapt to what the customer finds valuable, ensuring you are building “the right product.” In order to make that customer feedback useful, it is important to get feedback from the right customers and incorporate it in a timely basis. If no customers are attending the demos or no demos are occurring, I have to ask: What are you adapting to?
https://www.techwell.com/techwell-insights/2015/10/importance-customer-feedback-building-right-product/
When it comes to user-generated content, both B2B and B2C brands are seeing impressive results. You may recognize some of these examples on the B2C side. Brands like Red Bull and GoPro have built their brands around user-submitted videos and photos. Starbucks collected 1,200 customer submissions on Instagram with its holiday cup design contest. And T-Mobile said it received 80,000 breakup letters from customers in response to its campaign to get people to switch over from their competitors...
https://marketingland.com/user-generated-content-customer-feedback-can-strengthen-value-proposition-198130/
Your sales have dropped. So has customer retention. You wonder what could you be doing better.
You probably have some ideas, but the best way to get the answers to this question is to ask your customers for candid feedback.
Maybe you are already asking them if they are satisfied. If so, is the data telling you what you need to know?
https://www.surveygizmo.com/survey-blog/how-to-create-useful-customer-feedback-forms/
Here are five best practices for gathering product feedback...
https://www.pragmaticmarketing.com/blog/post/5-best-practices-for-gathering-customer-feedback-in-2018/
The secret sauce of a successful company comes down to the people you hire, and every company should review its financial every Friday. Both of those lessons came from personal experience. Years ago, an employee made off with thousands after cooking the books, and he was forced to start his business from scratch. After that fresh start, though, he says he was able to reevaluate what was and wasn’t working within his company.
https://www.ama.org/events-training/Conferences/Pages/luke-wycoff-value-customer-reviews.aspx/
All different types of strategies and techniques help to keep businesses running and in the game. Customer feedback is an important element of a successful company, and these are the reasons why it’s so crucial to have...
https://rabidofficemonkey.com/customer-feedback-important/
Sales are a crucial aspect of every business yet, particularly for retailers in the online community. As a customer, one of the key influencers to whether you choose to buy or not to buy depends on the product reviews and if they have any. Companies fear that a bad review can be detrimental to their business – yes, some can. Though deciding against this feature completely, could be doing more harm than good.
https://socialmediaweek.org/blog/2017/11/importance-customer-reviews-sales-success/
As we move into 2018 it’s time for making plans to get the next year off to a great start. If you’re working with feedback you’ll already know how essential it is to know if you’re on the right track. Here are our top 3 New Year’s resolutions to make feedback a success in 2018.
https://www.starred.com/posts/3-new-years-resolutions-feedback-2018/
Customer Feedback News is a global community of people working or interested in Customer Feedback, UX and technology.
