Customers are all that really matter. You can build the slickest products in the world and offer seemingly amazing services, but if people aren’t buying and using them, it’s all for naught.
Internal stakeholders talk about customers all the time, but rarely beyond the anecdotal or hypothetical context. “I heard” or “I think” customers want something is about as deep as most folks go. But, to provide a solution that is valued, loved and appreciated, companies need a far deeper understanding of what customers really desire and care about. This insight can’t be stored in isolated pockets of the company, nor can organizations rely on a single “customer expert.”
https://community.uservoice.com/blog/how-to-foster-shared-understanding-of-customer-needs/
If Dockalova had a wishlist as a customer experience professional for 2020, it’d be continuing to align her company across departments to deliver customer experience as a whole, take on more face-to-face customer service for passengers and continuing to strengthen the relationship with her company’s marketing team.
http://cmswire.com/customer-experience/an-interview-with-kiwis-director-of-customer-experience/
For retailers, one of the most important aspects of their business is the level of customer service they offer to shoppers — and the busy season is no exception. In fact, many retailers often bring on additional team members during the busy holiday season to ensure that their customers receive the level of service they deserve. Self-service checkout kiosks, designed to allow customers to quickly scan, pay for, and bag their items can be used to complement these efforts. They can also enable some employees to take on more customer service-centric roles, further increasing the number of employees available to help throughout a store and improving the level of customer service shoppers receive.
http://retailcustomerexperience.com/blogs/how-interactive-retail-kiosks-enhance-the-holiday-shopping-experience/
How do you know your customers are really satisfied and have achieved their desired outcomes while using your product or service? How do you understand your customer churn rate and avoid losing your customers before they actually walk away? With customer success software, you can do exactly all those things and so much more. That’s why customer success teams, account managers, and sales executives often rely on customer success software to achieve amazing results.
https://mopinion.com/top-10-customer-success-software-an-overview/
If you have a big growth goal to reach in 2019, you can leverage your customer insights from your Voice of Customer (VOC) data to achieve it. And on the flip side, if you have already invested in a VOC initiative, there are multiple ways you can use this data to influence your company growth.
https://www.digitaldoughnut.com/articles/2019/january/how-to-leverage-your-customer-insights-for-growth/
Every day the customer experience becomes more important to brands who aim to capture their audience’s attention. A better CX can be the competitive advantage a brand needs to push themselves above the crowd, considering the fact that 86% of customers would be willing to pay more for a better experience with a business.
https://www.marketingtechnews.net/news/2018/aug/01/four-key-aspects-customer-review-management-marketers-need-know/
You are thoroughly convinced that market research is a great thing and extremely important to undertake. But despite this fact, you also need to consider that it doesn’t have the same impact on your bottom line and your team’s happiness and contentment as customer feedback does – that is when you apply the right kind of machinery to achieve customer feedback.
So, you put into place a wonderful customer feedback system. But can you also transform that information into something you can act upon? All of us intelligent beings realize that customer insights are instrumental to better our product designs and improve considerably apart from growing and making more money. Hence, there is a need to look at some customer feedback apps that aid in developing a strategy and help in enhancing the product.
https://customerthink.com/making-customer-feedbacks-actionable-the-fun-way/
Every business hopes to better its profits. The best way to do so is to serve the customer as fully as possible, especially if you can get each consumer to lead the way. By seeking customer feedback, many businesses gain a clearer picture of ways they can improve. Collecting such feedback can present a challenge, however. Many businesses seek customer feedback and get no substantive results. Walking around the store with a clipboard is no longer an effective way to collect accurate, helpful data.
Instead, you should unleash the power of the Internet and new technology to collect customer insights effectively.
https://www.searchenginejournal.com/4-innovative-methods-collecting-customer-feedback/119417/
Dutch-based Customer-feedback specialist now offers bespoke services to UK businesses with new London office.
https://mopinion.com/mopinion-launches-uk-operations/
Fast paced organisations are introducing more and more online sales and services. For example, look at the traditional banks that are transforming into IT companies offering virtual services and products. In short, we have ended up in a digital whirlwind in which the “corporate” slowly transforms into a “digital first enterprise”.
https://mopinion.com/four-tips-on-collecting-online-customer-feedback/
