Leading location-based customer experience platform, Local Measure, has launched a new real-time feedback tool for the hospitality, tourism and retail industries.
https://blooloop.com/news/local-measure-launches-real-time-customer-feedback-tool-pulse/
You can write – and pay for – advertising that will try to convince prospective customers to give you a call. Or, for free, you can get satisfied customers who are far more believable to write it for you.
Consumer reviews represent, perhaps, the most powerful advertising messages you can develop. The good news is you don’t even have to pay to get them published.
http://www.tirereview.com/tire-shop-customer-feedback-marketing-online-reviews/
Whether it’s a notification to encourage fans to download your app’s latest update or a paid advertisement to re-engage churned customers, branded communication is an integral component to a brand’s success. App publishers have dozens of ways to communicate with their customers and deliver their messages. Unfortunately, the same is not true for customers.
https://www.business2community.com/mobile-apps/predict-the-future-with-mobile-customer-feedback-02082533/
Every e-commerce business knows the relevance of customer feedback—and how hard it can be to obtain it. Not to mention, once you get it, how do you make it useful for overall business strategies?
According to our own internal data, 50 percent of our Feedback clients send more than 1,900 review requests a month—in some cases to customers across multiple marketplaces. Want to know how to craft the perfect feedback messaging to fit all consumer types?
https://www.business2community.com/brandviews/xsellco/4-customer-feedback-templates-that-actually-get-results-02086139/
I talk and write a lot about AI technology, but don’t worry, we still need humans! In fact, it doesn’t actually matter how good an AI technique may be, only a real person can effectively decide what’s actionable and what’s insightful for the business (applying the right context with the correct historical knowledge).
http://customerthink.com/how-to-get-actionable-insights-from-your-customer-feedback-analysis/
Ada Chen Rekhi is the founder and COO of Notejoy, a collaborative notes app that helps teams tackle projects outside the noise of email and Slack. Rekhi is leveraging years of experience in the collaboration space to build a business that is concentrated on giving its core customer base the ability to get their most important work done in a fast and focused workspace.
https://www.nav.com/blog/how-customer-feedback-informs-this-startups-growth-30165/
Data shows that customers expect to be interacted with, and those interactions heavily influence retention. 51% of consumers expect companies to ask them for feedback directly, which may explain why the volume of feedback is low for companies who don’t bother asking. Unprompted, companies typically only hear from ~1% of their customers. Not only do customers expect it, it’s also a strategic investment—we’ve found that simply interacting with customers and gathering mobile customer feedback can increase three-month retention by as much as 400%.
https://www.business2community.com/mobile-apps/more-mobile-customer-feedback-more-revenue-02080122/
Americans rely on online reviews for selecting everything from an Airbnb room to an employer, but these reviews are often skewed. That’s because people whose opinions fall at the extreme ends of the spectrum tend to write reviews, according to the University of Pennsylvania’s Ioana Marinescu, University of Chicago Harris School of Public Policy postdoctoral scholar Nadav Klein, and Glassdoor’s Andrew Chamberlain and Morgan Smart.
http://review.chicagobooth.edu/economics/2018/article/love-it-or-hate-it-how-get-more-balance-online-customer-reviews/
Customer experience team at the US burger chain shares how it has evolved customer service from 4 to 11 channels and made an ally of marketing along the way
https://www.cmo.com.au/article/642471/how-wendy-cx-team-harnessing-social-digital-service-successfully/
An H&M spokeswoman said: “Following customer feedback, we are taking the steps to change our womenswear measurements to be in line with UK sizing, for example the previous measurements and fit of a size 12 will now be the measurements of a size 10.
https://www.eveningexpress.co.uk/news/business/hm-to-change-womenswear-sizes-following-customer-feedback/
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