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  1. Customer feedback might seem like just a “nice-to-have” marketing asset, but it’s one of the most powerful tools B2Bs use in effective customer marketing. It’s not biased; it uses language that resonates with customers; it’s honest...
    https://marketeer.kapost.com/customer-marketing-feedback/
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  2. Most companies survey their customers. Whether its a periodic “relationship” or Net Promoter type of survey, an ongoing “transactional” survey that requests feedback following a customer interaction, or even a market research study, companies seem to love surveys!
    Take a step back and evaluate if your customer feedback process is effective.
    http://waypointgroup.org/best-practices-in-customer-surveys-does-your-survey-add-value/
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  3. Happy customers become repeat customers. They can also transform into veritable brand ambassadors, spreading the good news about your services and products to their friends, family and co-workers. For that reason, aiming to make your customers happier is much more than a noble, human endeavour. It actually makes smart business sense.
    http://inoutput.io/articles/business/the-power-of-asking-your-customers-for-feedback/
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  4. To be a successful company you have to understand the importance of user feedback. The problem arises with how to collect and manage this feedback to improve your products and services. Customer feedback can come from a ever increasing number of channels and in a variety of formats. In this post we will give an in depth view, listing the Pros and Cons of 3 feedback management methods: Email Surveys, Intercepts and Feedback tabs.
    http://blog.listenloop.com/pros-cons-of-3-different-customer-feedback-management-methods/
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  5. Nevertheless, before you start gathering feedback, you should be clear about your intentions for getting your customers’ insights. Make sure to design a process that will produce the kind of results you want to get. Furthermore, you need to define how you plan to use the data you’ll be collecting.
    There are different methods of collecting feedback as well, and you should be able to determine which channel is best suited for your goal. Here are seven ways to gather feedback from your customers.
    http://20four7va.com/client-tips/7-effective-methods-collect-customer-feedback/
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  6. How do you respond to a negative review? Why reply to a good review? This four-minute video will show you how to respond to reviews online, both good and bad, and earn more business in the process.
    https://www.vendasta.com/blog/how-to-respond-reviews-good-bad/
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  7. In today’s digital world, the online presence of any business is a priority. You build a website, you include customer testimonials, you create social media profiles, you regularly update your Google business listing. However, your online reputation isn’t just the result of what you generate on your end—it’s all instances in which your business appears online, including online reviews. With the prevalence and power of online review sites like Yelp, Google+, and Angie’s List, it is essential to understand the impact they have on your business, and how you can use reviews to build your online reputation.
    https://thrivehive.com/power-online-customer-reviews/
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  8. Today, marketers can add more flourishes than ever to surveys. They can ask customers questions at the cash register, the online shopping cart, in an email, or via text—or in all these places. They can also pile on as many questions as they want... They have the technology to do it, so why not?
    https://www.marketingprofs.com/articles/2017/32272/three-customer-feedback-myths-that-deserve-busting/
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  9. As we move into 2018 it’s time for making plans to get the next year off to a great start. If you’re working with feedback you’ll already know how essential it is to know if you’re on the right track. Here are our top 3 New Year’s resolutions to make feedback a success in 2018.
    https://www.starred.com/posts/3-new-years-resolutions-feedback-2018/
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  10. Sales are a crucial aspect of every business yet, particularly for retailers in the online community. As a customer, one of the key influencers to whether you choose to buy or not to buy depends on the product reviews and if they have any. Companies fear that a bad review can be detrimental to their business – yes, some can. Though deciding against this feature completely, could be doing more harm than good.
    https://socialmediaweek.org/blog/2017/11/importance-customer-reviews-sales-success/
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Mopinion: The Leading Customer Feedback Tool

Mopinion is a proud sponsor of Customer Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Feedback Tools in order to collect feedback from the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.