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  1. Are you getting the most out of your customer feedback? How can you ensure your feedback will transfer to solid actionable insights that make a difference to your business?

    Here, I share some common mistakes I’ve seen companies do when collating and analyzing feedback, in my role as CEO for Thematic, and beyond. Make sure you’re not committing these faux pas. Once you’ve got the deep insights that are also accurate, they can transform your business strategy.
    http://customerthink.com/12-big-mistakes-when-collecting-and-analyzing-customer-feedback/
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  2. We live in a churning sea of feedback. Comment boxes appear on web pages like graffiti on a boxcar. Swirling around us are emoticons with thumbs-up signs, clapping hands, OK signs, happy faces, sad faces -- the list goes on. Many websites ask you to take a brief survey with a pop-up box that obscures most of what you are trying to read. It’s overwhelming. It’s everywhere, and it’s stifling.
    https://www.entrepreneur.com/article/273253/
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  3. “Your most unhappy customers are your greatest source of learning.” -- Bill Gates

    Negative feedback from customers can be a hard pill to swallow. It often feels unjust, unhelpful and inaccurate. Even the most professional business owners can be defensive and emotional in the face of criticism. And while business owners may intellectually know negative customer feedback is critical to improving their business -- a 10-percent increase in Net Promoter Score (NPS) can correlate with a six to seven-percent increase in revenue -- the hard bit is constructively incorporating it.
    https://www.entrepreneur.com/article/254553/
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  4. Twelve APIs have been added to the ProgrammableWeb directory in categories including Financial, Billing, and Feedback. Some highlights include the Gfycat API for programmatic access to the animated GIF platform, and the Rev.io API for usage-based billing functions. Here's a rundown of the latest additions.
    https://www.programmableweb.com/news/daily-api-roundup-mopinion-cboe-ipstack-gfycat-revio-moon-banking/brief/2018/04/22/
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  5. Every day the customer experience becomes more important to brands who aim to capture their audience’s attention. A better CX can be the competitive advantage a brand needs to push themselves above the crowd, considering the fact that 86% of customers would be willing to pay more for a better experience with a business.
    https://www.marketingtechnews.net/news/2018/aug/01/four-key-aspects-customer-review-management-marketers-need-know/
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  6. The wave of innovation has taken the insurance industry by storm, forever changing organizations, processes and people alike. Risk management telematics are calculating accurate policies for underwriters, big data is helping employees analyze customer feedback to improve services, and drones are speeding up the claims process. These changes and more have left a very different industry and workplace in its wake – one that will undoubtedly look vastly different from now on.
    https://www.insurancejournal.com/magazines/mag-ideaexchange/2018/09/03/499530.htm/
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  7. It has become all too common for B2B SaaS companies to survey their customers once a year through a moment-in-time customer relationship survey, with at least one section addressing the ultimate question of Net Promoter Score (NPS).
    https://www.peoplemetrics.com/blog/saas-companies-implement-a-product-nps-program-in-5-simple-steps/
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  8. Analytics and data gives us all sorts of insights into what our customers want from our business. But sometimes… don’t you wish you could get an answer straight from your customers?

    That’s what customer feedback is all about.
    https://neilpatel.com/blog/best-ways-to-get-feedback/
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  9. Your customers should change your business.

    In the service industry, customers rule. After all, you’re cleaning their homes, maintaining their lawns, and improving their buildings.

    Then why is it that businesses ignore four out of five complaints?

    Let’s take a look at some of the cold hard facts surrounding customer feedback, and explore the value of applying that feedback to real change in the service industry.
    https://blog.dwyergroup.com/the-importance-of-customer-feedback/
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  10. Are you a visual person? Looking for some deeper insights into what your visitors are doing on your website? Want to boost your conversions, but not sure where to start? A heatmapping tool might just be your answer! Heatmapping tools are great for tracking user behaviour patterns on specific pages of your website and are actually quite easy to use.
    https://mopinion.com/heatmapping-tools-you-might-want-to-try/
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Mopinion: The Leading Customer Feedback Tool

Mopinion is a proud sponsor of Customer Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Feedback Tools in order to collect feedback from the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.