Customer Feedback News

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1. Top 15 Mobile App Analytics Tools

   Building a mobile app is only have the battle… Once that’s been accomplished it’s time to move on to optimising your app and monitoring the behaviour of your app users. And with over 2.7 billion smartphone users and over 4 million apps worldwide, competition is getting fierce. In order to be successful, businesses have to stay sharp and offer a good mobile app experience to their customers. But how can they know if they’re on the right track? More specifically, Enter mobile app analytics tools…

   https://mopinion.com/mobile-app-analytics-tools/

   Tags: mobile app, analytics, tools, overview, platform by eringilliam (2019-08-09)

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2. Push customer feedback results directly to Google Analytics with this new integration

   We have some exciting news for all of the Google Analytics geeks out there! Mopinion has just launched a new Google Analytics (GA) integration that will enable Mopinion users to track and analyse feedback form results (such as scores and feedback categories) combined with user behaviour directly from GA – and this time, without the hassle of setting up these events manually.

   https://mopinion.com/customer-feedback-google-analytics-integration/

   Tags: google-analytics, integration, custom-events, analytics, user-feedback by eringilliam (2019-02-25)

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3. How To Take Advantage Of Big Data Analytics On Social Media?

   Throughout recent years, social media has been slowly developing to become a hub for data consisting of information related to the way people interact with content. Platforms such as Facebook, its protege Instagram and the offbeat Twitter are rushing to compete for the attention of both businesses and individuals, but not as social networks. Instead, the “connect” part is long but a glimpse in the side mirror of a bus headed towards advertising-land. Today, it’s all about big data!

   https://www.business2community.com/social-media/take-advantage-big-data-analytics-social-media-02021855/

   Tags: big-data, analytics, social-media, predictive-metrics by eringilliam (2018-02-28)

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4. Advantages of Using Analytics in Customer Experience

   Analytics goes hand in hand with today’s optimized customer experience strategy. Analytics is a tool that can be used at every step of the customer journey—from assessing and benchmarking customer support to gauging the voice of your customer for actionable business and product decision making. As predicted by Gartner, this year 50% of agent interactions will be influenced by real-time analytics.

   https://www.teamhgs.com/blog/advantages-using-analytics-customer-experience/

   Tags: customer-experience, benchmarking, analytics, data-driven by eringilliam (2018-02-05)

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