You should want to know how satisfied your customers are, what they think about how you run your business and how likely they are to recommend your business to a friend.
https://blog.hirefrederick.com/h/i/206612379-how-to-grow-using-customer-feedback-and-reviews/
You may be surprised what you learn about your customers and their needs when you ask them what they think of your business, products, and services. You can use customer surveys, feedback forms and questionnaires, but you can also make it a common practice to ask customers first-hand for feedback when they are completing their orders.
https://www.thebalance.com/providing-excellent-customer-service-2951744/
For continued success in your business, you must be willing to change and adapt – to roll with the punches. Part of that lies in harnessing the power of customer feedback.
https://www.insightly.com/blog/how-you-can-use-customer-feedback-to-improve-your-business/
Any online business knows how important it is to take the time to get customer feedback. It helps you understand the WHY in what people are doing. When you gather the customer feedback based on analytics, it becomes easier to get a clearer picture of what’s happening.
https://fairyblogmother.co.uk/customer-feedback-reviews/