Creating a useful customer survey is no easy task, but it's worth pursuing. Few other forms of feedback allow you to gather such a large volume of data so quickly on any set of questions. Today we’ll look at some proven ways to turn your surveys into a reliable source of insightful customer information.
https://www.helpscout.net/blog/customer-survey/
By asking your customers and donors to answer a few quick questions, you can gain valuable insight.
http://www.verticalresponse.com/blog/12-steps-to-create-an-effective-customer-survey/
Surveys can be dangerous if used wrong, but can be super-powerful if used correctly!
https://sixteenventures.com/psychology-of-surveys/
Measuring internal customer satisfaction can be done in a couple of ways but surveys prove to be the most effective.
https://www.checkmarket.com/blog/internal-customer-satisfaction-surveys/
Customers have been conditioned to always look for what’s wrong. Indeed, the vast majority of research on customer service deals with “service recovery”—how to react when a customer complains.
https://hbr.org/2017/01/the-power-of-positive-surveying/
