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  1. This presentation from Customericare identifies five types of negative customer feedback, and separates the constructive from the counterproductive. Take a look to understand what you should take note of, and what you can disregard, when you formulate a strategy for categorizing and addressing customer feedback.
    https://blog.hubspot.com/customer-success/how-to-respond-to-negative-feedback-from-customers/
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Mopinion is a proud sponsor of Customer Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Feedback Tools in order to collect feedback from the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.