If you aren’t making an effort to drive customers to leave reviews, you’re missing out on valuable conversion opportunities.
https://www.godaddy.com/garage/5-ways-to-encourage-your-customers-to-leave-reviews/
The immediate benefit of reviews is that they can make your future customers feel that much more confident. The more reviews you have, the more convinced a shopper will be that they’re making the right decision.
https://woocommerce.com/2016/02/get-more-product-reviews/