Grow fast or die slow – that is the mantra that many startup owners repeat to themselves every morning in the mirror. And for a good reason – considering nearly half of small businesses fail the first four years, according to SmallBizTrends. But it doesn’t have to be so stressful – that is, if you’re familiar with the concept of growth hacking and growth hacking tools.
https://mopinion.com/35-best-growth-hacking-tools-startups/
Online feedback tools come in many shapes and sizes. While some are intended to improve internal processes such as product development, others focus more on providing insights into the customer journey or enhancing user experience.
https://mopinion.com/34-online-feedback-tools-an-overview/
Brought on by sharply heightened customer expectations and the rapid growth of digital channels and touchpoints, digital customer experience (CX) is exponentially shaping the strategy of many businesses today. According to Walker Information, ‘by 2020, customer experience will overtake price and product as the key brand differentiator’
https://mopinion.com/top-10-best-guides-digital-customer-experience-experts/
Looking for ways to optimise your online channels for your customers? Do you want to know why that one customer left your online funnel for what seems like no obvious reason? Obtaining insights into how you can tackle the different obstacles keeping you from achieving a smooth customer journey are pivotal to your business’ success.
https://mopinion.com/mopinion-to-participate-in-keynote-at-talent-circle-conversion-optimisation/
A Feedback button on your website is a great way to start gathering insights into WHY your visitors do what they do on your site. Using their feedback you can make improvements to the User Interface (UI), fix bugs and ultimately improve conversion rates.
https://mopinion.com/how-to-increase-feedback-response-rates/
It’s quite evident that the online buying process is no longer a linear one. Consumers are entering eCommerce websites from a myriad of different devices and online channels. And in the midst of all this chaos, your business needs to find a way to reel these consumers in as well as nurture them once they’ve entered your website.
https://mopinion.com/optimising-the-online-customer-journey-for-ecommerce-websites/
Mopinion is proud to announce that capturing visual feedback is now part of its service offering within the Mopinion Feedback Analytics software. This type of feedback allows our users to take an even closer look at how visitors experience their websites and mobile apps. So how does it work?
https://mopinion.com/mopinion-adds-visual-feedback-to-its-feedback-analytics-software/
It’s a dog-eat-dog world out there in the eCommerce industry. Online retailers face tough competition when it comes to offering a good customer experience and winning over the loyalty of their customers. And the truth remains that while striving for the much-sought-after “perfect customer experience”, there are many struggles these retailers still go through on a daily basis that hold them back.
https://mopinion.com/is-digital-feedback-the-solution-to-all-online-retailer-struggles/
These are metrics such as Net Promoter Score (NPS), Goal Completion Rate (GCR) and Customer Effort Score (CES), all of which are heavily relied upon to determine both the success of their website and the success of their customers. In a previous blog post, we touched on NPS, a key metric designed to track customer loyalty. And now we will focus on the other two, GCR and CES and how collecting these scores can be leveraged to optimise online ordering funnels.
https://mopinion.com/collecting-goal-completion-rate-gcr-and-customer-effort-score-ces/
One of the fastest growing companies in the digital customer experience space, Mopinion believes online customer feedback is a crucial ingredient to the success of digital-first companies.
https://mopinion.com/mopinion-will-showcase-leading-online-feedback-platform-marketing-week-live-event/
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