We all remember that dreaded phone call. After working all day, you'd pull out your chair to sit down for a family dinner and the phone would ring. You'd roll your eyes and walk over to pick it up. A stranger's voice would then ask if you had a few minutes to answer some questions about a recent experience you had with a company. Really? Right now? "Please call back later, I'm having dinner with my family." You'd hang up the phone and go back to the dinner table. "Now where were we?"
https://www.peoplemetrics.com/blog/cx-secrets-dont-limit-feedback-opportunities/
Reviews are a powerful marketing tool and a source of unstructured feedback. The more you collect, the easier it is to quickly identify and solve product issues and uncover patterns.
We’re all well aware of the fact that reviews are a pretty big deal. 97% of online shoppers say they’re influenced by reviews, and another 88% say that reviews are the most important factor when it comes to making a purchasing decision.
For brands, reviews are a powerful marketing tool and a source of candid feedback. The more you collect, the easier it is to quickly identify and solve product issues, uncover patterns, and pick up on the things that inspire rants and raves among customers.
Here, we’ll go over some ways that you can get customers to leave more (positive) reviews.
https://www.business2community.com/marketing/10-ways-to-increase-online-reviews-02239159/
Having customers who are willing to give feedback about your product or service is a potential gold mine for your company and its growth. The important part is knowing when to listen to the customers and when and how to use their feedback to help your company become better. There are many different ways to accomplish this, and each one has a benefit. The input that you may need might depend on your company's current stage. It also could depend on the tools that you have to collect that information.
https://www.forbes.com/sites/theyec/2018/05/07/11-founders-on-how-to-best-listen-to-customer-feedback/#112b747149aa/
Are you getting the most out of your customer feedback? How can you ensure your feedback will transfer to solid actionable insights that make a difference to your business?
Here, I share some common mistakes I’ve seen companies do when collating and analyzing feedback, in my role as CEO for Thematic, and beyond. Make sure you’re not committing these faux pas. Once you’ve got the deep insights that are also accurate, they can transform your business strategy.
http://customerthink.com/12-big-mistakes-when-collecting-and-analyzing-customer-feedback/
Understanding the importance of customer feedback data helps a business to feel the pulse of consumer demand and acquire new customers. Data generated from proper market research and surveys help your business to remain a step ahead in the market.
https://www.agilitypr.com/pr-news/public-relations/5-benefits-customer-feedback-data-brand/
Time was when getting feedback from a customer was a process so complex, it was akin to getting blood out of a stone. Thankfully, we don’t live in those times.
https://www.entrepreneur.com/article/251743/
Mobile apps have become the bread and butter for many digital marketers. This is mostly credited to the fact that a quality mobile app has the potential to promote and grow your business tremendously. It can open new channels of revenue, introduce you to new marketing strategies (e.g. location tracking), give you the opportunity to provide more modern social media campaigns and of course, enable you to focus more on user experience. However, as the famous Rocky Balboa (yes, I’m a fan) puts it, ‘it ain’t all sunshines and rainbows’. Developing a successful mobile app can be a demanding task that requires a lot of thought and understanding of what the customer needs. So what better way to explore what the customer needs than to ask them directly? Customer feedback makes that all too simple.
https://mopinion.com/easy-to-use-mobile-app-feedback-form-templates/
Recently, when I was checking what’s new on Linkedin, I came across an interesting post. One of the Customer Service Champions members asked a question:
Why are Customer Support and Customer Service not important to early-stage startups?
She described a chat she had with a founder of a startup about starting a job with them. When she mentioned company’s bad reviews on social media, the founder responded that they were too busy to focus on such an insignificant problem.
Whoa, I said to myself.
https://www.livechatinc.com/blog/questions-customer-feedback-survey/
Savvy marketers have always known that ‘the money is in the list.’ Effective email marketing techniques change rapidly and it is important to keep up with the latest trends. Here we take a look at five of the most important new ideas.
https://customerthink.com/5-new-trends-in-email-marketing-that-everyone-should-know/
Researchers across countless organizations utilize online surveys to get actionable data, consumer feedback, employee opinions, or identify trends.
While there are countless use cases for conducting online surveys, it takes some skill to cajole a survey response rate that is statistically significant, representative of the sample, and unbiased.
While survey research is becoming more central to many organizations’ operations, the industry has simultaneously been experiencing a decline in survey response rates – for quite some time. This has been a long-running puzzle that dedicated survey programmers have been trying to crack with various tactics.
https://learn.g2.com/increasing-online-survey-response-rates/
