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  1. We all remember that dreaded phone call. After working all day, you'd pull out your chair to sit down for a family dinner and the phone would ring. You'd roll your eyes and walk over to pick it up. A stranger's voice would then ask if you had a few minutes to answer some questions about a recent experience you had with a company. Really? Right now? "Please call back later, I'm having dinner with my family." You'd hang up the phone and go back to the dinner table. "Now where were we?"
    https://www.peoplemetrics.com/blog/cx-secrets-dont-limit-feedback-opportunities/
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  2. The ability to track what people say about you online has several benefits.
    You can leave timely feedback on comments about you. It can help improve your products and services.
    Most of all, monitoring what people say about you online will help you maintain a good reputation.
    Here are 10 tools that can help you monitor your online reputation, irrespective of your niche.
    https://www.searchenginejournal.com/best-online-reputation-monitoring-tools/250769/
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  3. Previously I have spoken about increasing online sales with customer feedback and focussed on collecting the right feedback, at the right place in the funnel. It is also vital to fully analyse this data to get the most out the feedback and uncover the best insights, to really optimise your online ordering funnels.

    Here are my top 10 tips on how to better analyse feedback and use it to drive online sales..
    https://mopinion.com/10-tips-to-improve-effective-customer-feedback-analysis-and-drive-online-sales/
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  4. Reviews are a powerful marketing tool and a source of unstructured feedback. The more you collect, the easier it is to quickly identify and solve product issues and uncover patterns.
    We’re all well aware of the fact that reviews are a pretty big deal. 97% of online shoppers say they’re influenced by reviews, and another 88% say that reviews are the most important factor when it comes to making a purchasing decision.

    For brands, reviews are a powerful marketing tool and a source of candid feedback. The more you collect, the easier it is to quickly identify and solve product issues, uncover patterns, and pick up on the things that inspire rants and raves among customers.

    Here, we’ll go over some ways that you can get customers to leave more (positive) reviews.
    https://www.business2community.com/marketing/10-ways-to-increase-online-reviews-02239159/
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  5. Having customers who are willing to give feedback about your product or service is a potential gold mine for your company and its growth. The important part is knowing when to listen to the customers and when and how to use their feedback to help your company become better. There are many different ways to accomplish this, and each one has a benefit. The input that you may need might depend on your company's current stage. It also could depend on the tools that you have to collect that information.
    https://www.forbes.com/sites/theyec/2018/05/07/11-founders-on-how-to-best-listen-to-customer-feedback/#112b747149aa/
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  6. There is a constant tension between what the engineers want to design and what the customer actually needs. Far too few B2B companies are engaged in listening to systematic customer feedback and even asking for feedback from the new business acquisition teams on what challenges customers are trying to solve.
    http://forbes.com/sites/forbesagencycouncil/2019/12/06/11-frequently-overlooked-strategies-in-b2b-marketing/#32e56ce3169d/
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  7. When you're a high-level executive, it doesn't take much to lose track of what's going on at the lower levels of a business. In fact, it takes a special kind of executive to take lower level complaints seriously. It could be the key to a better business.
    https://www.forbes.com/sites/forbestechcouncil/2018/07/17/11-insights-gained-from-executives-listening-to-customers/#3d06833946da/
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  8. Are you getting the most out of your customer feedback? How can you ensure your feedback will transfer to solid actionable insights that make a difference to your business?

    Here, I share some common mistakes I’ve seen companies do when collating and analyzing feedback, in my role as CEO for Thematic, and beyond. Make sure you’re not committing these faux pas. Once you’ve got the deep insights that are also accurate, they can transform your business strategy.
    http://customerthink.com/12-big-mistakes-when-collecting-and-analyzing-customer-feedback/
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  9. Marketing success depends on many factors. You need accurate consumer research to build your branding strategy, engaging content to delight your audience, a firm grasp of behavioral economics, and a near-mystical ability to intuit how people will weigh your message against those of your fiercest competitors. In the digital age, marketers can't win without mastering data, analytics, and automation.
    https://www.forbes.com/sites/mariyayao/2018/04/10/14-ways-machine-learning-can-boost-your-marketing/#1a9941be11b6/
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  10. Marketing success depends on many factors. You need accurate consumer research to build your branding strategy, engaging content to delight your audience, a firm grasp of behavioral economics, and a near-mystical ability to intuit how people will weigh your message against those of your fiercest competitors. In the digital age, marketers can't win without mastering data, analytics, and automation.
    https://www.forbes.com/sites/mariyayao/2018/04/10/14-ways-machine-learning-can-boost-your-marketing/#3f6c14311b6d/
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Mopinion: The Leading Customer Feedback Tool

Mopinion is a proud sponsor of Customer Feedback News. The voice of the online customer is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of Customer Feedback Tools in order to collect feedback from the customer. Mopinion takes it one step further and offers a solution to analyse and visualise Customer feedback results from your websites and apps wherever you need them. The real challenge for companies is not about capturing feedback, it is about how to make sense of the data.